Our Story

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Hearing loss affects more than your ability to communicate with others. It threatens your independence and your quality of life.

At our hearing center in Winter Springs, FL, we do far more than provide hearing aids. Compassionate, advanced hearing rehabilitation focused on addressing your individual needs is our focus at Preferred Hearing Centers since our founding in 1993.

More than 50,000 patients have reaped the benefits of the exceptional care we provide, enjoying the lifestyles and quality of life that result from our state-of-the-art treatment technology, our extensive experience, and the compassionate approach that we apply to providing top-level hearing rehabilitation.

Providing you with a confident, relaxed, and fulfilling lifestyle is the ultimate goal every member of our team works to provide for our patients.

Mark and Brenda Johnson of Preferred Hearing Centers with team

Our Promise to You

Preferred Hearing Centers makes your hearing our priority. Our team is committed to providing custom-designed hearing healthcare to each patient, meeting their unique needs, and accommodating their lifestyle and preferences. Thirteen features of our commitment to our patients provide evidence of just how far we will go to serve you.

#1 - Return to Enjoying the Things You Love

Our Total Hearing Loss Treatment Program focuses on more than just fitting you with a customized Hearing Aid System. It is our goal to get you back to enjoying the things you love. Whether music, social gatherings, a walk in the park, or enjoying the riches of interacting with friends and loved ones, Preferred Hearing Centers will stand by you with professional equipment, support, and the encouragement you need.

#2 - Access to Over 50 Years of Experience

Your hearing health is important to us and we are passionate about helping to restore clarity to the sound experience of everyone we serve, including you! Although we opened our doors in 1992, our patients have access to more than 50 years of staff experience and a team of professionals dedicated to improving ourselves through keeping up to date on the latest innovations in technology and treatment strategies.

#3 - We Continue Our Education

Keeping up to date on innovations and treatment strategies includes continuing our education. As proof of our commitment, all members of our team regularly participate in ongoing education, which includes coursework and advanced training such as:

  • Attending training twice each year at the Florida Society of Hearing Health Care Professionals
  • Attending 3-4 training seminars annually with various hearing aid manufacturers

In addition, our founder, Mark Johnson, also participates in providing continuing education in several ways such as:

  • Serving as a keynote speaker at the International Hearing Society in Japan
  • Community education seminars at senior living facilities
  • Local health fairs
  • Speaking on hearing health at local elementary schools
  • Offering support to community-based charities like Christian HELP Charity
  • Serving as a guest speaker at the Communications Disorders Speech Pathology course at the University of Central Florida

#4 - Family-Owned Hearing Centers

Inspiration for founding Preferred Hearing Centers came from an early awareness of the impact hearing loss has on a person and their loved ones. Our founder, Mark Johnson, troubled by his grandfather’s untreated hearing loss and how it affected his family, led him to begin his hearing healthcare career in 1993. He is passionate about making a difference in the lives of his patients, which is why you can expect to receive the same level of care we would provide to our own family.

#5 - Board-Certified Hearing Instrument Specialists

In addition to our practice helping to restore sound to over 50,000 patients since 1992, Mark Johnson is also board certified by the National Board for Certification in Hearing Instrument Sciences (NBC-HIS). He is also A.C.A certified, completing the International Hearing Aid Societies program to become a certified audioprosthologist.

Hearing instrument specialists must have significant knowledge and expertise, and they must demonstrate the capacity to apply the highest standard of care by presenting consistent, successful results from their own patients in order to maintain certification.

Being board certified is further evidence of our team’s pursuit of continued proficiency and excellence in providing high-quality hearing care in Florida. It also provides you with the assurance of our capacity to properly evaluate and recommend the course of treatment best-suited to meet your unique needs.

#6 - Same-Day Hearing Care & Treatment Available

Some hearing clinics schedule a preliminary consultation and then require you to make a second appointment to start treatment. We understand that your time is valuable, respecting your busy schedule by providing hearing care and treatment on the same day you take advantage of our free hearing assessment. After all, the sooner you get started with treatment, the sooner you will be back to living the independent lifestyle you choose.

#7 - Virtually No Wait Times

Although our waiting room is comfortable, we prefer that you don’t spend a lot of time in it. Your time is too valuable to be spent sitting in anyone’s waiting room. Our team works hard to stay on schedule and operate smoothly. That means you can expect to see one of our specialists at the time, or close to the time, your appointment is scheduled to begin. That’s just one more commitment we are proud to make and keep for our patients.

#8 - In-Depth Personalized Care

Our patient-centric approach to hearing healthcare means we will work with you to discover what areas are causing you the most difficulty, and then we will collaborate with you to determine the best treatment plan to fit your needs. Although hearing aids are one of our available treatment options, it is not the only one and we work toward goals meant to achieve the best possible hearing health for you and your circumstances. Ongoing counseling, periodic adjustments, regular hearing aid maintenance, and evaluating the success of our treatment approach are all vital components in providing you with overall satisfaction and hearing rehabilitation. Ours is a long-term partnership designed to accomplish long-term goals to meet your needs.

#9 - Emergency Hearing Aid Appointments

When first getting used to your hearing aids, there is an adaption period. During that period, there are times when adjustments are necessary to prevent unnecessary discomfort. Our patients who are struggling with their hearing aids—for any reason, despite following our guidelines—can expect to receive an emergency customization appointment as soon as possible, which often includes the same day that you give us a call.

#10 - Family Discount

Restored hearing is our commitment to all of our patients and we do whatever we can to make it easier for you to get the help you need. A major part of our commitment comes through offering a complimentary Preferred Hearing Centers hearing assessment as well as multiple, affordable payment options, but among our most impressive unique offers is a $100 per hearing aid treatment to any family member of a patient who is fitted with hearing aids at the same time.

#11 - Complimentary Preferred Hearing Centers Hearing Assessment

Getting a complete picture and adequately evaluating your hearing ability requires more than just playing different sounds at different volumes and asking you whether you can hear it or not. An assessment at our clinic focuses on gathering information about your family history, medical history, injuries, lifestyle, and other factors that provide a more in-depth assessment of your overall condition and range of treatment options best suited to meet your needs. Our comprehensive understanding of your hearing profile allows us to customize a hearing rehabilitation program that improves hearing volume, hearing clarity, and even enhances your cognitive abilities.

#12 - Affordable Payment Options

Advanced NeuroTechnology™ hearing aids are an investment in better hearing health and improved cognitive ability. We do all that we can to make it easy for you to reap the benefits of all of our high-quality hearing aid solutions without placing a burden on your finances. As a part of taking the extra step to serve our patients, we are pleased to offer flexible monthly payment options, including 0% interest payment plans through HCS (Health Credit Services) and Care Credit.

#13 - Cuidado de la Audición en Español

Hay muchos miembros de nuestra comunidad que se comunican mejor o se sienten más cómodos hablando en su idioma nativo cuando abordan sus necesidades de atención auditiva. Queremos que su tratamiento sea una experiencia cómoda y placentera para usted y su familia. Si prefiere hablar en español por favor marque este número: 407-668-4546

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Mark D. Johnson

Meet Founder, Mark D. Johnson

In His Own Words


Growing up in Cincinnati, Ohio, I was very close to my Grandpa Kenning. Grandpa was kept out of WWII due to a severe hearing loss in his left ear. He was never treated for his hearing loss, which made verbal interaction very difficult, and this was quite frustrating for Grandpa and for the entire family. Seeing my grandpa struggle with communicating, I became aware at an early age of the negative impact hearing loss has on a person and their family.

Immediately after high school, I enlisted and served in the U.S. Air Force as a supply sergeant. During my tour of service, I spent time in Denver, CO, Okinawa, Japan, the Philippines, and the Black Hills Mountain region of South Dakota. After my Air Force service, I moved to Florida and attended the University of South Florida in Tampa. I am also a graduate of Rhema Bible Training College in Tulsa, OK.

I began my career in the hearing healthcare field in 1993 with a major hearing aid/care provider. I opened my own practice in the fall of 1994 in Orlando, FL. In 1995, I became board certified, and through my continued training received my A.C.A. credentialing as a certified audioprosthologist in 1997.

Quality of life is about connecting with the people and the things we love. As a hearing healthcare professional, I find great joy in helping to restore a person’s connection to their world. Due to my extensive knowledge and understanding of the difficulties faced by the hearing impaired, I have had the opportunities throughout my career, to lend my expertise to others in the field. I have conducted many hearing educational workshops, both for professionals and for the general public. I have also personally trained many individuals in the hearing healthcare field. I love passing on my passion for helping people to hear better to others.

In 2011, I was greatly honored to be invited to Osaka, Japan as the keynote speaker for the International Hearing Society Annual Convention. It was a privilege to train a large group of practitioners who had gathered from all over Japan.

In 2004, I married my wife (and business partner) Brenda. We enjoy everything ocean-related and always look forward to traveling and experiencing new people, places, and food. I have visited 35 foreign countries, and we are always planning and looking forward to our next trip. Brenda and I are active members of Embassy International Church in Winter Park.

I have a wonderful son Michael, and we have two precious grandchildren, Andrew and Sophia, who we really enjoy spending time with and being a regular part of their lives, school activities, and sports involvements.

Meet Co-Founder, Brenda Johnson

Brenda Johnson is co-owner of Preferred Hearing Centers, with her husband Mark Johnson. At Preferred Hearing Centers, Brenda fills the role of office administrator and bookkeeper. Brenda is a Florida native who spent her early childhood years in Clewiston, FL.  At the age of eight, her family relocated to Fort Myers, where she lived until 2005.

After high school, Brenda joined the Lee County Tax Collector’s office and worked in various positions. Her last years there were spent as the lead manager of a large special assessments department. Her skills in customer service, record keeping, payment processing, staff management, and all things clerical were enhanced and developed during her employment.

After resigning from the Tax Collectors office, Brenda took a position as administrative assistant at her local Fort Myers church. She loved being involved in the church life, and also in serving the pastors and members. Brenda also served as the singles ministry leader until she married Mark.

In 2003, Brenda met Mark at a church event (sounds like a movie title).  They were joyfully married 9 months later.  In 2005, they moved to Englewood, FL where they built a successful hearing aid business from the ground up.  Englewood was a delightful place to live.  After ten years, and with three offices up and running successfully – they were made an offer they could not refuse.  A Corporate Hearing Aid Center purchased the business.

Shortly thereafter, the decision was made to move back to Orlando, Mark’s previous hometown.  The grandchildren, who live in the Orlando area, were a big motivation for the move. Shortly after arriving in Orlando, Mark & Brenda started Preferred Hearing Centers and have built it into one of the most successful hearing aid offices in Florida.

The role of nana is the best position Brenda has ever had, and spending time with her grandchildren is her favorite thing to do.  Her hobbies include reading, walking, and cycling.  She is an avid nature lover and enjoys time on the beach or hikes in the woods.  She and Mark currently attend Embassy Intl. Church in Orlando where they serve in several capacities.

Brenda Johnson

Our Commitment to Our Community


One of the greatest pleasures in life comes in the form of giving. Preferred Hearing Centers gives the gift we treasure most to our community. We inform, encourage, and promote hearing healthcare in a variety of different ways, hoping to deliver better hearing to everyone we encounter.

We believe that caring for our patients and caring for our community go hand in hand. Over the years, the generous support and patronage of Preferred Hearing Centers have allowed us to become the hearing care providers of choice to a large number of patients in the East Orlando and Winter Springs, FL community. We enjoy every opportunity available to give back to our community, providing the gift that we treasure most – the joy of hearing.

We demonstrate our commitment to give back to the community and helping as many people as possible by regularly donating time and resources to various causes, including:

  • Community education seminars at senior living facilities
  • Local health fairs
  • Speaking on hearing health at the local elementary school
  • Supporting Christian HELP, a community-based charity
  • Speaking at the Community Speech Pathology course – The University of Central Florida
  • Being a keynote speaker at the International Hearing Society in Osaka, Japan

If you know of a worthwhile cause that could use our support, let us know. We look forward to giving back to our patients and our community.

Two Convenient Locations

With two convenient locations in East Orlando and Winter Springs, one of our offices is in your neighborhood, with each location housing a team of advanced Hearing Care Professionals.

With free parking, comfortable modern waiting rooms, and a friendly team to welcome you with fresh coffee, you’ll instantly feel at ease.

East Orlando Office

1842 N.Alafaya Trail, Suite A,
Orlando, FL 32826
Phone: (407) 745-0350

Monday – Friday: 8:30am – 4:30pm
Saturday: By appointment ONLY

Winter Springs Office

1008 Willa Springs Dr. Suite 110
Winter Springs, FL 32708
Phone: (407) 347-6475

Monday – Friday: 8:30am – 4:30pm
Saturday: By appointment ONLY

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It’s the small things that often hold us back from being able to make a decision. If you have a question, a concern, or you’re unsure about something – then we’re here to help.

Simply complete this form and when one of our hearing care experts is available between appointments, they will call you for a friendly no-obligation conversation to answer your questions and help

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